By allowing your customers to speak with you in real time through live chat, not only are you meeting their growing demands, but you also gain a competitive advantage.Īnother benefit for using chat is that you can respond to multiple customers at once. However, our own research found that only 9% of companies use live chat on their website. If a customer has a question, they are now more likely to visit your website and try to engage with a member of your team via live chat. ![]() ![]() Live chat has become the leading digital contact method for online customers, as a staggering 46% of customers prefer live chat compared to just 29% for email, and 16% for social media. Power found that live chat has become the leading digital contact method for online customers, as a staggering 42% of customers prefer live chat compared to just 23% for email, and 16% for social media or forums. This type of instant communication has changed the way companies interact with their customers.īut, it’s not just phone support that’s losing out to live chat – it’s other digital channels too! The reason for this increased adoption is because m ore than half of all customers prefer to chat with someone in real-time and online, rather than call a company for support. (In some industries, chat growth has increased by as much as 150%). In fact, live chat is expected to continue to grow by as much as 87% in the next 12-18 months. Customers prefer live chat over any other contact channelĪlthough it’s been around since the 1970’s, live chat’s popularity is growing. So, let’s take a closer look as we uncover 25 live chat statistics for you.Īnd unlike other lists, these live chat stats are always kept up to date. Since launching SuperOffice Chat in 2017, we've helped thousands of companies use chat to communicate with their customers. It's also given us access to data and insight on how business and consumers rate, feel and respond to live chat tools. The good news is that companies that do use chat to communicate with their customers see numerous benefits, including increased sales, satisfaction and service. Therefore, if you don’t offer live chat on your website, then you’re essentially ignoring your customers.Īnd that’s the fastest way to lose business! ![]() Today, more than 41% of customers expect live chat on your website.įor customers that visit your website on a mobile device, this number is as high as 50%. ![]() There are several ways to do this, but the easiest way is to simply listen to what your customers want. In addition to phone and email, it was seen as an optional customer service offering.Ī new breed of B2B buyer is forcing companies to adapt and digitally transform their business in order to meet their growing expectations. We share 25 live chat statistics – including our own unique research - that shows you how live chat can generate leads, increase sales and improve the overall customer experience.Today, that is digitally and on your website via live chat. One of the most effective ways to “chat” with prospects and customers is to meet them in a channel they most prefer.The most challenging of all is that these buyers wants to communicate with you in real time. A new breed of B2B buyer is forcing companies to change how they communicate with them.
0 Comments
Leave a Reply. |